Tripadvisor has today announced that its community of travelers has enabled the company to reach a major and historic internet milestone: 1 billion reviews and opinions. Founded 22 years ago by current President and CEO Tom Palka, the site reached this incredible landmark only a few years after announcing it had reached half a billion reviews and opinions, in 2017.
Tripadvisor has become a resource that millions of travelers rely on to help inform them on where to stay, what to eat, what to do and how to make the most of their trips — all based on guidance from a community of contributors who have “been there and done that” before them.
To mark the occasion, Tripadvisor released new research titled The Power of Reviews which showcases why the company’s long-form
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